The financial crisis has plunged many enterprises into the dilemma of shrinking market and stagnant production. However, Zhejiang Wanchao Electrical Appliances Co., Ltd. seized the benefit of the national policy of driving automobiles to the countryside and expanded production against the market. In the first quarter of this year, sales revenue reached 70 million yuan, an increase of 18% over the same period last year, and product orders have been scheduled for the end of the year.

In the production workshop of Zhejiang Wanchao Electric Appliance Co.,Ltd. Appliance Co., Ltd., the reporter saw a busy scene everywhere. Business leaders told reporters that in order to catch up with orders, they are now working two shifts, overtime production organization. And this year, more than 200 new employees have been recruited, and nearly 30% more jobs have been added.

(Interview: Jia Yongkang, General Manager of Zhejiang Wanchao Electric Appliance Co.,Ltd.  Since the financial turmoil, our country has issued a policy of expanding domestic demand, especially since investing 4 trillion yuan of funds, which has greatly helped us. Our orders for this year have increased by more than 50% compared with last year.)

Jia Yongkang told reporters that the market changes rapidly, only by constantly adjusting its product structure, can we ensure the needs of market changes. In recent years, the R&D investment of enterprises accounted for 17% of sales revenue and 39% of total employees. Meanwhile, zero defect management was strictly implemented in production and value engineering was promoted. Some of them have become the magic weapon for enterprises to advance in the adverse situation.

(Interview: Jia Yongkang, General Manager of Zhejiang Wanchao Electrical Appliances Co., Ltd.: Since we laid a good foundation in the past few years, after the national policy of expanding domestic demand was promulgated, we have adapted to the development of the market in this respect and met the increasing demand from major automobile factories. Based on the experience of this financial turmoil, it is very important for our company to lay a good foundation, expand production and improve technology content in the future.）